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Complete FPN project guide • Athar Associates

The Cube
Etihad Town Phase 1 Lahore

An independent buyer guide to The Cube, a commercial and hospitality project by Athar Associates in Etihad Town Phase 1, Lahore.

Research updated 29 July 2026 • Verify live inventory on a dated statement

Published by FPN Research Desk · Compare this project

Separate pageProject-specific guide
5 visualsOfficial project media
4 August 2026Research update
Due diligenceBefore booking
Project biography

Facts first. Sales claims second.

Athar Associates’ official public channel identifies The Cube as its own project and places it in Etihad Town Phase 1. Its location posts describe proximity to the M2 Motorway, Thokar Niaz Baig and Lahore Ring Road; travel times remain traffic-dependent promotional estimates.

Public sales material promotes commercial and hospitality inventory. FPN has not independently verified the exact hotel operator, floor inventory, unit sizes or rental-return claims, so these require developer-issued contracts and approvals.

The market-reported structure is 12.5% booking, 12.5% confirmation, 30 monthly installments, six half-yearly payments and 20% at completion. Obtain the exact unit price, every balloon amount and a complete 100% arithmetic statement before booking.

Project visuals

Project-specific official presentation visuals.

Locally hosted by Friends Property Network. Every image is labelled by type; request a fresh site visit and dated construction evidence for today’s position.

Official Athar Associates exterior render of The Cube in Etihad Town Phase 1 Lahore
Official exterior renderSource: Athar Associates Official public video channel • presentation render, not a site photograph
Official front-corner elevation render of The Cube by Athar Associates
Official corner elevationSource: Athar Associates Official public video channel • presentation render
Official daytime façade presentation for The Cube Etihad Town Lahore
Official façade creativeSource: Athar Associates Official public video channel • promotional presentation creative
Official Athar Associates location map for The Cube on Main Raiwind Road Lahore
Official location mapSource: Athar Associates Official public video channel • travel times remain traffic-dependent
Official lobby interior presentation for The Cube by Athar Associates
Official interior presentationSource: Athar Associates Official public video channel • presentation render, not a completed-space photograph
Location pin

The Cube
Etihad Town Phase 1, Main Raiwind Road, Lahore

This FPN location guide is for orientation. Confirm the exact plot, access road and site boundary during a physical or live-video visit.

PROJECT LOCATIONEtihad Town Phase 1, Main Raiwind Road, Lahore
Current published reference

Payment plan and inventory.

FPN does not publish guessed or partial prices. Obtain a dated unit statement with the complete 100% payment arithmetic.

StageReported shareTimingBuyer verification
Booking12.5%At bookingPay only to the legal seller named on the agreement
Confirmation12.5%Developer deadlineObtain receipt and exact unit allocation
Monthly installmentsAmount varies30 monthsMatch each amount to the signed unit ledger
Half-yearly paymentsAmount varies6 paymentsReconcile balloons with the total price
Completion20%At completionConfirm completion and handover conditions
FPN rule: Obtain a dated unit statement showing every installment, possession balance, premiums, taxes, utilities, maintenance, transfer and escalation clause.
Developer, approval & progress

Verify the exact building—not only the society.

Project-level title, sanctioned plan, approved height, fire safety, utilities and completion documents matter before payment.

DeveloperAthar Associates — verified from its official public channel
LocationEtihad Town Phase 1, Lahore
InventoryCommercial / hospitality promoted; exact live inventory pending
AuthorityProject-specific title and building approvals require verification
Before you book

Buyer checks that matter.

No rental return, appreciation or delivery date is treated as guaranteed.

01

Legal seller

Match company name, bank account and booking form.

02

Title and authority

Verify land title, approved use and sanctioned building plan.

03

Exact inventory

Get unit number, floor, area basis and signed allocation.

04

Complete schedule

Reconcile every installment, balloon and possession balance.

05

Construction

Request fresh dated, geo-tagged site evidence.

06

Delivery

Read completion date, grace period and delay remedy.

07

Extra charges

Confirm taxes, utilities, maintenance, transfer and premiums.

08

Returns

Treat rent and appreciation projections as non-guaranteed.

Buyer questions

The Cube FAQs.

Is this an official sales website?+

No. This is an independent Friends Property Network buyer guide.

Are prices guaranteed?+

No. Prices and availability change; use a dated developer statement.

Does a society approval approve the tower?+

No. Verify the exact building plan, height, title and safety permissions.

Can FPN verify a unit?+

Yes. Send the booking form, payment plan and documents through WhatsApp before payment.

Friends Property Network

Verify the exact unit before booking.

Send the dated plan, booking form and approval documents to FPN.

WhatsApp FPN ↗+92 322 4222522
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